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Beauty Biz Pro results: campaign reports and what owners say

Beauty Biz Pro publishes two kinds of evidence: 5 anonymized reports from spa and esthetics, waxing, and med spa clients, and 5 owner testimonials quoted unchanged. In one campaign for a spa and esthetics client, the ad account shows 55 leads or messages at $7.65 per lead or message. None is a forecast, and no named case studies are published yet.

Ad platform figures from Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Each card says what its figures cover: one campaign, or one ad within a campaign. A conversation is a message thread, not a booking. Not a forecast.

What did Beauty Biz Pro campaigns produce?

These 5 anonymized reports come from Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Platform figures come from the ad account; owner figures are what the owner told Tony. Business names, locations, faces, and handles are withheld, and none of these numbers is a forecast. A conversation is a message thread, not a booking: the leads-not-booking guide shows how to find where conversations stop.

Filter reports

Campaign reports at a glance
Business typeReportWhat was measuredPlatform figuresSource
Spa and esthetics An acne treatment program campaign Leads and treatment plans 55 leads or messages, $7.65 cost per lead or message, $420.79 ad spend Ad platform and owner reported
Spa and esthetics A Korean facial campaign Facials booked None supplied Owner reported
Waxing A waxing campaign for limited evening and Saturday hours Conversations and a fuller calendar 40 messaging conversations, $6.66 cost per conversation, $266.20 ad spend Ad platform and owner reported
Waxing From “what do I say?” to a booking Replies that led to a booking None supplied Owner reported
Med spa One ad in a HydraFacial campaign Messaging conversations 205 messaging conversations, $5.26 cost per conversation Ad platform

Spa and esthetics

Leads

Anonymized campaign report

An acne treatment program campaign

Leads or messages (ad platform)
55
Cost per lead or message (ad platform)
$7.65
Ad spend (ad platform)
$420.79
Treatment plans booked (owner reported)
2
  • Consultations (owner reported): Several

Source: Ad platform data for one campaign, plus the owner's report of bookings from it. From Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Period: Not supplied

What this does not show

  • One campaign. Not a forecast for your business.
  • A lead or message is an inquiry, not a booking. The two treatment plans are the owner's report.
  • The owner also reported several consultations; the exact number was not supplied.
  • Treatment plan value was not reported, so no revenue or return on ad spend is calculated.

Bookings

Anonymized owner report

A Korean facial campaign

Facials booked
About 10

Source: An esthetician running a campaign for one Korean facial reported about 10 facials booked. Owner reported, from Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. No ad platform figures were supplied. Period: Not supplied

What this does not show

  • Approximate and owner reported.
  • How many of these bookings came from the campaign was not stated.
  • Ad spend, lead count, and timeframe were not supplied.
  • Not a forecast for your business.

Waxing

Conversations

Anonymized campaign report

A waxing campaign for limited evening and Saturday hours

Messaging conversations (ad platform)
40
Cost per conversation (ad platform)
$6.66
Ad spend (ad platform)
$266.20
  • April appointments left (owner reported): A handful

Source: Ad platform data for one campaign. The owner, who works limited evening and Saturday hours, told Tony Cruz only a handful of April appointments were left. From Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Period: Not supplied

What this does not show

  • A conversation is someone starting a message thread with the studio. It is not a booking.
  • Bookings from these conversations were not reported.
  • Not every appointment on that calendar came from this campaign, and how many did was not reported.
  • One campaign. Not a forecast for your business.

Coaching

Anonymized coaching report Owner reported

From “what do I say?” to a booking

Outcome
Booked a client

Source: A wax studio owner was getting messages from their ads but was unsure how to answer them. After working through the replies with Tony Cruz, the owner booked a client and had more prospects to follow up with. Owner reported, from Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Period: Not supplied

What this does not show

  • Owner reported. No ad platform figures supplied.
  • Ad spend, message counts, and timeframe were not supplied.
  • Not a forecast for your business.

Med spa

Conversations

Anonymized campaign report Ad platform data

One ad in a HydraFacial campaign

Messaging conversations
205
Cost per conversation
$5.26

Source: Ad platform data for one ad in a med spa campaign for a single HydraFacial treatment. The practice's name is withheld. From Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Period: Not supplied

What this does not show

  • These figures cover one ad in the campaign, not the campaign total.
  • A conversation is someone starting a message thread with the practice. It is not a consultation.
  • Consultations booked, total ad spend, and timeframe were not supplied.
  • This is not a patient acquisition cost or a return on investment.
  • Not a forecast for your practice.

No report matches both filters. Choose All in one of the groups.

What do owners say about Beauty Biz Pro?

These owners worked with Jake, Tony, or Beauty Biz Pro. Quotes are unchanged. The context we have is noted with each one, including what is not documented. A coaching or training experience is not presented as a managed advertising result.

Owner testimonial

Jake and Tony have truly changed my life. Thanks to their guidance, I've had weeks where I made over $50k in sales. They're not just knowledgeable, they genuinely care about helping you succeed!

Lisa On guidance from Jake and Tony Service, business type, and reporting dates not documented.
Owner testimonial

Jake & Tony are a class act. They share all their knowledge & go above & beyond to help everyone. Their delivery of information is easily understood. I am beyond blessed to have them by my side in this journey!

Debra On working with Jake and Tony Service or program and business type not documented.
Owner testimonial

I've been using Jake for almost a year and a half. He has completely changed my business from a part-time hobby to a full-time sustainable business. I'M CONSISTENTLY BOOKED 2-4 MONTHS IN ADVANCE.

Harmony On working with Jake Service, business type, and reporting dates not documented.
Owner testimonial

I just had the best month of my career Jake!!! I MADE $13,000, thank you for being such a huge part of that! My business wouldn't be where it's at today without you and your team!!

Grayce On working with Jake and his team Service, business type, and reporting month not documented.
Owner testimonial

I've worked with Beauty Biz Pro for over 3 years now. I consistently hit 10-15K MONTHS. And I only offer PMU services and training. The amount of leads I'm getting is amazing. HIGHLY RECOMMENDED!

Brensha PMU services and training business Beauty Biz Pro service and reporting dates not documented.

Revenue and booking claims are self-reported; supporting records, service attribution, and reporting dates are not documented here. These experiences are not a forecast or guarantee for another business. See our editorial policy.

Why are there no named case studies yet?

None are published yet. A named case study identifies the business, so it needs the owner's written permission and records for the service, period, spend, and each number. The anonymized reports above do not name the business, which is why they can be published now with their limits beside each number. How we label each kind of evidence.

Questions owners ask about our results

Question not here? Ask the team.

Will my campaign get the same numbers?

No. Each report covers one business, and each campaign report covers one campaign or one ad within it. Timeframes were not supplied. Use the reports to see what we measure and how we label it, not as a forecast.

Where do these numbers come from?

Platform figures come from the ad account. Owner figures are what the owner told Tony Cruz. Both are from Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026, and each report lists what it does not show. How we label each kind of evidence

Updated by the Beauty Biz Pro team, founded by Jake Randolph. How we source numbers: editorial policy.

Tony Cruz, Head Coach

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