Speed-to-Lead
Follow up with new inquiries while interest is fresh
A prompt first reply to form and ad inquiries, then one short follow-up, with messages, timing, and stop rules agreed with you.
Med spa marketing agency
A campaign built around your treatment and your consultation process
One treatment per campaign, a consultation page with practical scheduling questions, and follow-up in your practice's voice. Nothing runs until your practice approves the treatment content.
205 messaging conversations at $5.26 per conversation from one ad in a HydraFacial campaign.
Ad platform data from Tony Cruz's written report dated September 28, 2026. Not a forecast. A conversation is a message thread, not a consultation. See the report
Updated by the Beauty Biz Pro team, founded by Jake Randolph. How we source numbers: editorial policy.
Beauty Biz Pro builds treatment campaigns and the path to a consultation with your practice, and sets up follow-up in your practice’s voice, with every clinical question left to your provider. Beauty Biz Pro is a marketing agency and growth platform for beauty professionals, founded by Jake Randolph in 2017.
What the work can include
Beauty Biz Pro’s med spa work has four parts: paid ads for one treatment with one next step, a consultation page with scheduling questions, consultation follow-up and reminders powered by Beauty Biz AI, and coaching with Tony Cruz, Beauty Biz Pro’s head coach. Your proposal picks the parts your practice needs.
Paid advertising for one treatment
Each campaign centers on a single treatment, such as a HydraFacial, with a clear next step: request information or book a consultation. We do not run one universal offer for every practice. The offer and the call to action are chosen for the treatment and the practice.
A landing page with scheduling questions
A page for that treatment and a short set of practical questions your front desk needs to schedule: which treatment, what timing, which location or provider. That is scheduling fit, not clinical screening. What the campaign sends your team is consultation inquiries your team can follow up; suitability is decided at the consultation.
Illustrative example
A treatment consultation page
Consultations
1
HydraFacial at [practice name]
2
[Consultation details] · [length]
Photo: your real treatment room. No before-and-after images.
3
Tell us which treatment you are interested in and when you would like to come in. Your provider will talk through whether it is right for you at the consultation.
- One treatment per page, matching the ad.
- Practical details your practice approves.
- Suitability is left to the consultation, in plain words.
- One next step.
Consultation follow-up and reminders
Powered by Beauty Biz AI, if your plan includes it. New inquiries get a prompt reply from your approved information. Booked consultations get confirmations and reminders that repeat your policy. Clinical questions are passed to your team.
Coaching with Tony Cruz
The business side of the path to a consultation: the offer, how the front desk handles inquiries, and the policies that protect high-value appointments.
Who approves what
A med spa campaign has more than one decision-maker. Here is the split we plan around. Your proposal sets the exact responsibilities.
| Step | Practice | Agency | Front desk |
|---|---|---|---|
| Offer and campaign | Approves treatment information and any claims | Drafts the offer, ads, and landing page | Not involved at this step |
| Follow-up messages | Approves the wording and what goes to the provider | Drafts replies and reminders from approved information | Agrees which questions come to them |
| Scheduling and handoff | Confirms provider time for consultations | Sets up the handoff path | Agrees how consultations get booked and who calls back |
| Launch | Signs off | Launches after sign-off | Ready to take the inquiries |
Nothing launches before your practice has approved the treatment content.
How results are reported
A campaign report separates what the ad platform counts from what your practice counts: conversations or form inquiries first, then consultations scheduled, consultations attended, and treatment revenue where your systems can track it. The consultation outcome ladder on our med spa page shows those stages for the ad below.
What has a med spa ad produced?
One ad in an anonymized HydraFacial campaign produced 205 messaging conversations at $5.26 each. The figures cover that ad, not the whole campaign; the report below gives the source and what the numbers do not show.
Anonymized campaign report Ad platform data
One ad in a HydraFacial campaign
- Messaging conversations
- 205
- Cost per conversation
- $5.26
Source: Ad platform data for one ad in a med spa campaign for a single HydraFacial treatment. The practice's name is withheld. From Tony Cruz's written report to Jake Randolph, Beauty Biz Pro's founder, dated September 28, 2026. Period: Not supplied
What this does not show
- These figures cover one ad in the campaign, not the campaign total.
- A conversation is someone starting a message thread with the practice. It is not a consultation.
- Consultations booked, total ad spend, and timeframe were not supplied.
- This is not a patient acquisition cost or a return on investment.
- Not a forecast for your practice.
Every anonymized campaign report is on the results page.
What you provide
- The treatment you want to grow and how its consultation works
- Approved treatment information and pricing
- The provider time you have for more consultations
- Photos or video of your practice and team, with no patient images unless your practice holds permission
- Access to the accounts the work needs
- A named person who reviews and approves treatment-related copy and messages
Turnaround, reporting, and launch timing are agreed in your proposal.
What it costs
We do not publish a price list, because the cost depends on the scope: how many treatments and campaigns, whether a landing page is built, which Beauty Biz AI systems are included, and how much coaching. Your proposal breaks the cost into its parts before you decide:
- Our fee for the work in your scope.
- Ad spend, paid to the ad platform and separate from our fee. The budget is agreed with you in the proposal.
- Beauty Biz AI, if your plan includes it.
- Your existing practice software, which stays yours.
What your proposal answers
Before you sign, the proposal and agreement answer: who owns the ad account and the creative, what access we need, the review steps before anything runs, what you receive if the engagement ends, and how cancellation works. Ask about any of these on the call.
Comparing us with another agency? Use the questions to ask any agency before you sign, or the med spa checks in how to evaluate a med spa marketing agency.
The free 30-minute strategy call covers where business is getting lost, what to fix first, and whether we fit. Book a Free Strategy Call
Who this is for
- You have provider time for more consultations on a specific treatment.
- You care as much about the quality of the consultation as the number of inquiries.
- Someone at the practice can review and approve treatment-related copy and messages before they run.
- Your compliance prerequisites for the treatment you want to advertise are in place, or you are willing to wait until they are.
Who this is not for
- You want AI to answer clinical questions or assess candidates. It will not.
- You want ads live before the practice has reviewed the treatment content.
- You want a guaranteed number of consultations or treatments. No honest agency can promise that.
Should you hire a med spa marketing agency or run ads yourself?
Hire help when you have provider time for more consultations, the compliance prerequisites for the treatment are in place, someone can approve treatment content, and you want the offer, the ad, the page, and the follow-up built as one path. If provider time is the limit, more ads will not add consultations; open the schedule first. To try it yourself first, start with our med spa patient acquisition guide, then plan one treatment ad with med spa Facebook ads.
How we start
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Step 1
A free 30-minute strategy call with Tony or Andrea
We look at the treatment you want to grow, your consultation process, and how inquiries are handled now.
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Step 2
A written proposal
Scope, fees, responsibilities, review steps, and how progress will be measured, all before you decide.
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Step 3
Build and launch
Offer, creative, landing page, and follow-up, launched once your practice has approved the treatment content.
Want to understand the approach first? Read how we handle med spa marketing, or the step-by-step plan in med spa patient acquisition, from lead generation to booked consultation. For more starting points, see med spa marketing ideas grouped by goal.
Systems your plan can include
Powered by Beauty Biz AI, our platform for booking and follow-up.
AI Receptionist
Respond to after-hours inquiries and help clients book
Replies by website chat or text from your approved menu, prices, and policies, then gives the next booking step or hands the conversation to your team.
No-Show Reducer
Help clients keep appointments or tell you early
Confirmations and reminders timed around your cancellation policy, with an easy way to reschedule while there is still time to offer the opening.
Voice AI
Handle routine calls while you are with a client
Answers routine calls about services, hours, and scheduling from your approved information, and takes a message with a summary when a caller needs a person.
Which systems you use, and how they connect to your booking software, is agreed in your scope.
Clinical decisions stay with your provider
Beauty Biz AI systems handle scheduling, general pricing, and general business inquiries such as hours, parking, and what to bring. They do not give clinical advice, handle patient records, give pre-treatment instructions, or decide whether someone is a candidate for a treatment. Those questions route to a consultation with your provider.
We do not write treatment claims. Treatment-related ad copy, landing pages, and follow-up messages are approved by your practice before they run.
Questions owners ask
Question not here? Ask the team.
What does Beauty Biz Pro do for a med spa?
Depending on your scope: a paid advertising campaign for one treatment with a consultation or information step, a landing page for that treatment, consultation follow-up and reminders powered by Beauty Biz AI, and coaching with Tony Cruz on the offer and the path from inquiry to consultation. Your written proposal lists exactly what is included for your practice.
Do you send us qualified consultations?
We do not screen anyone clinically. The follow-up asks practical scheduling questions, such as which treatment, what timing, and which location, and passes consultation inquiries to your team to book. Whether someone is a candidate is decided by your provider at the consultation.
What do I need to provide?
The treatment you want to grow and its consultation process, your approved treatment information and pricing, the provider time you have for consultations, photos or video of your practice and team, access to the accounts the work needs, and review and approval of treatment-related copy and messages before they run.
Who owns the ad account and the assets?
Account access, asset ownership, and what happens when the engagement ends are written into your agreement before work begins. Ask about each one on the strategy call, and read those terms before you sign.
How much does a med spa marketing agency cost?
We do not publish a price list: the fee depends on your scope, and your written proposal sets it before you decide. Ad spend is paid to the ad platform and is separate from any fee to us. A Beauty Biz AI subscription, if your plan includes it, and your existing practice software are listed separately in your proposal.
How will we know if med spa ads produce consultations?
By consultation inquiries, booked consultations, attended consultations, and treatment revenue where your systems can track it. We agree on the definitions and data sources before launch.
What happens when a prospect asks a medical question?
It goes to your provider. Beauty Biz AI takes a message or offers a consultation. It does not answer clinical questions, assess candidacy, or handle patient records.
Talk it through with Tony or Andrea
Bring your approved service information, the provider time you have for consultations, and how inquiries are handled today.
Book a Free Strategy Call
If the work fits, a written proposal follows with scope, fees, and responsibilities, before you decide anything.
Or take the Free Growth Assessment